I am particularly looking forward to this meeting, selfishly because it is my turn to do the 10 minute slot for the group! My topic will be “Future-Proof Your Website for the AI Search Era”
What I find most useful in these slots is to use it as an educational opportunity – hopefully this way everyone leaves with something they can apply to their own website.
The beauty of this is that people also realise the knowledge of the presenter (me in this case) and that they are a true expert in their field.
Its one reason why you should always grasp the opportunity to speak – not as a sales opportunity, but as a chance to stand out from the crowd and show people what you know.